With Jodi Sodini
With Jodi Sodini
Have you ever felt stuck in the endless cycle of posting daily without seeing the conversions or leads you expect? Are you tired of relying on outdated marketing strategies that leave you feeling burnt out rather than empowered? It's time to step into a new era of marketing—one defined by intentionality, emotional connection, and results-driven strategies.
Marketing burnout is real. I've personally experienced moments of frustration and exhaustion from following conventional marketing "wisdom" without seeing tangible results. Posting relentlessly without a clear strategy, or creating endless content without attracting quality leads, isn't sustainable. What's missing, I've discovered, is clarity, alignment, and a deeply intentional approach.
Today's effective marketing strategies go beyond driving mere traffic; they build genuine trust. At Million Dollar Marketing, we’ve seen firsthand that funnels designed to guide rather than confuse, ads crafted to build emotional connection, and messages that resonate deeply outperform traditional tactics every time.
Our clients Emily and Valerie serve as prime examples of this success.
Emily ran ads to an evergreen webinar offering high-ticket consultations but struggled initially to convert webinar leads into booked calls. Through strategic evaluation, we identified exactly what her audience needed to hear before feeling confident enough to book a call. Leveraging her existing content, we developed a retargeting sequence where webinar leads accessed highly targeted podcast episodes directly addressing their pain points.
This approach cut her lead-to-sale conversion timeline dramatically—from 120 days to just 30 days—transforming the profitability of her marketing funnel.
Valerie was creating abundant content, yet spinning her wheels without significant results. We clarified her offer, streamlined her funnel, and launched a five-part podcast nurture sequence titled "How to Choose the Right Coaching Certification Program." This positioned Valerie as the definitive expert, answered her audience's deepest questions, and resulted in a rapid influx of high-quality leads and booked calls.
Both cases highlight the power of using existing content strategically rather than chasing new content daily.
Today marks an exciting transition from Sodini Marketing to Million Dollar Marketing. This is more than just a rebrand; it's a movement toward marketing strategies that are ethical, intimate, and profoundly effective.
Our approach specifically helps high-ticket coaches, course creators, and expert entrepreneurs shorten their buyer journey from 180 days down to 30 days or less, building trust on autopilot with content they already have.
The centerpiece of this new era is our Podcast Series Funnel, a high-impact nurture strategy consisting of up to five podcast episodes, a branded landing page, and a precise retargeting ad strategy. This intentional, intimate sequence positions you as the go-to expert, converting casual visitors into devoted clients without needing constant content creation.
Here are three actionable takeaways from this transformational approach:
Audit Your Funnel: Is your funnel clearly guiding your audience or confusing them? Clarity is crucial for conversion.
Clarify Your Message: Ensure your website immediately communicates the problem you solve and the solution you provide within 10 seconds of landing on your page.
Map Your Nurture Sequence: Outline a clear journey from first scroll to final sale. Use existing content strategically to build genuine trust and nurture leads intentionally.
Million Dollar Marketing is committed to humanizing marketing while strategically leveraging content and technology. If you're ready to convert visibility into meaningful results without burning out, our team is ready to help.
Visit milliondollarmarketingteam.com or click the link provided to book your discovery call. Spaces are limited to ensure the highest quality experience for each client.
Remember, real marketing resonates. Let’s resonate together.
"Understanding the entirety of how a
business works and how a funnel should work
is crucial for being a great ads manager."
- Jodi Sodini
You can FEEL GOOD about spending money with Sodini Marketing.
Because not only are we a team full of purpose-driven marketers with integrity, but we also put our money where our mouth is.
Each quarter, Sodini Marketing commits to donating time and 5% OF ALL OF OUR PROFIT to a local Pregnancy Resource Center.
We are committed to helping moms with an unplanned pregnancy get services and resources they need.
🌟 High Ticket DFY: We spent under $800 to bank nearly $8,000 in revenue, achieving an impressive ROAS of 10.7!
🌟 SaaS Offer: Matt aimed to promote his SaaS offer, investing $15k in ads, and generated an outstanding
$55,000 in revenue.
🌟Online Challenge + Digital Product: Goal was to fill an online challenge, and we invested $55k in ads, with a total revenue of $135,787 and a ROAS of 2.5
Join Jodi Sodini on an insightful journey as she takes you from her days as a paramedic and firefighter to the helm of her own advertising agency. In this first installment of the Million Dollar Marketing podcast, Jodi delves into the intricate workings of businesses and the vital role funnels play in effective advertising management. Drawing from her experiences, she candidly shares the lessons learned from a past business partnership that didn't quite go as planned, and how those lessons shape her current agency's approach.
Honesty, integrity, transparency, and accountability are more than just buzzwords for Jodi—they're the cornerstones of her work ethos. In this episode, she opens the door to the ever-evolving world of Facebook ads, offering valuable insights into what's trending and what's not. But it's not all business talk; Jodi also invites you to peek behind the curtain, providing glimpses into her personal life and the day-to-day operations of her thriving agency.
Tune in for a refreshing blend of professional expertise and casual conversation, as Jodi Sodini shares her wisdom, experiences, and a few laughs along the way.
"We now have hundreds of leads pouring through the door"
"Such amazing results in so little time. It's INSANE!"
"Jodi helped me finally close high ticket sales with an automated webinar!"
"Don't let past experiences with other agencies define your future success."
"In a mere 12 days, Jodi turned my ad account
from a .8 ROAS to a staggering 3 ROAS,
overshadowing the results from a renowned agency."
- Michelle Diaz, Online Business Owner
I'm not your typical marketer...
I'm not all business jargon and sales pitches...
I'm a real person with real experiences that have shaped who I am today.
I'm not just a marketer; I'm a partner in your journey.
(I've learned SO MUCH in the past decade, working with HUNDREDS of clients all over the world. Trust me, you want me on your team.)
With a wealth of experiences, personally and professionally, that value authenticity and resilience, I'm committed to your success.
Let's collaborate and tell your unique story to propel your business forward.
I'm not your typical marketer...
I'm not all business jargon and sales pitches...
I'm a real person with real experiences that have shaped who I am today.
I'm not just a marketer; I'm a partner in your journey.
With a wealth of experiences that value authenticity and resilience, I'm committed to your success.
Let's collaborate and tell your unique story to propel your business forward.
"We now have hundreds of leads pouring through the door"
"Such amazing results in so little time. It's INSANE!"
"Jodi helped me finally close high ticket sales with an automated webinar!"
Pull Quote
"Don't let past experiences with other agencies define your future success."
Pull Quote
I joined because I've seen their processes and loved her other programs, and in talking to her, I feel so much confidence around their processes and it gave me hope!
I highly recommend them to other entrepreneurs.
Michelle came to us super frustrated with her lack of results with a "big name" agency. She had dreamed of working with them, but they just didn't deliver on their promises. After a year of losing revenue with failed ad campaigns, Michelle decided to work with Jodi again.
Within 12 days of taking over the account, the ROAS turned positive and the account was able to be scaled beautifully and profitably.
Suzanne was introduced to Jodi through an industry friend and marketer who knew Jodi could help Suzanne with her Facebook Ads. Before working with Jodi, Suzanne had made exactly ZERO sales from Facebook Ads. That all changed with Jodi's strategic advice and approach, allowing Suzanne to feel confident about her offers and funnels again.
💪 We're committed to building a diverse team and collaborating with vendors who share our values (and ensuring they're compensated fairly!)
💪 A portion of our profits goes toward supporting unexpectedly pregnant single moms, helping them achieve financial stability and pursue their dreams.
By working with us, you're not just growing your business; you're making a positive impact on the lives of these moms in need.
Jodi Sodini
Team Dog 🐶 with lots of love for Isobel, her Bernese Mountain Dog
Enneagram 8 extraordinaire, dishing out honesty and integrity
like treats to a loyal pup.
Protective like a mama bear 🐻 (or should we say a mama dog?), guarding her clients fiercely.
Chosen by God to be a mom to 5 boys, ages 23, 19, 10, 7, and 2
Loyal and committed to clients, treating them like family
Balancing business, homeschooling, and church worship like a true multitasking mompreneur.
Strategic genius, achieving remarkable growth from 6 to 7 figures for multiple brands.
Highly data-focused and detail-oriented, thriving on number-crunching.
Recognized expertise in designing and implementing high converting coaching and consulting funnels
Owner Intro 2
Personality
Personality
Credibility
Credibility
Credibility
Jodi Sodini
Team Dog 🐶 with lots of love for Isobel, her Bernese Mountain Dog
Enneagram 8 extraordinaire, dishing out honesty and integrity like treats to a loyal pup.
Protective like a mama bear 🐻 (or should we say a mama dog?), guarding her clients fiercely.
Chosen by God to be a mom to 5 boys, ages 23, 19, 10, 7, and 2
Loyal and committed to clients, treating them like family
Balancing business, homeschooling, and church worship like a true multitasking mompreneur.
Strategic genius, achieving remarkable growth from 6 to 7 figures for multiple brands.
Highly data-focused and detail-oriented, thriving on number-crunching.
Recognized expertise in designing and implementing high converting coaching and consulting funnels
Owner Intro 2
Personality
Personality
Credibility
Credibility
Credibility