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Million Dollar Marketing
With Jodi Sodini
Welcome To Million Dollar Marketing
With Jodi Sodini
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The Last Episode Before Everything Changes
The Last Episode Before Everything Changes: Why Marketing Success Starts With Leadership, Not More Tactics
If you’ve been around Million Dollar Marketing for a minute, you know I don’t pivot lightly. But this—this shift—has been building for months. Internally, personally, professionally.
And it’s time to pull back the curtain on the truth I’m watching play out with clients every single day:
Marketing doesn’t scale a business.
Leadership does.
Sure, great ads matter. Great funnels matter. Great messaging matters.
But none of it works without clarity, discipline, and the ability to lead yourself and your business with intention.
This is the final episode before Million Dollar Marketing evolves into something bigger. Something deeper. Something built for entrepreneurs who want to grow on purpose.
Welcome to the moment everything changes.
Client Wins Don’t Happen by Accident — They Happen by Design
Everyone loves to talk about the flashy dashboards.
ROAS screenshots. Conversion rate spikes. The “look what I did in 7 days” posts.
But let’s talk about the part nobody glamorizes:
The micro-tweaks.
The messy backend.
The leadership required to hold the strategy in place long enough for it to work.
One of my clients recently pulled a 26.8 ROAS from one small improvement inside Google Ads. Not a brand-new funnel. Not a full rebuild. Not a 30-day sprint of hustle.
A surgical tweak.
That’s the power of clarity. That’s the power of simplifying what matters and eliminating what doesn’t.
Most people don’t need more tactics—they need the confidence and leadership to execute the right ones.
Why Messaging Clarity Is the Ultimate Multiplier
Listen, your offer can be incredible. Your ads can be gorgeous. Your funnel can be built by the best in the game.
But if your messaging is muddy?
Forget it.
Clarity is what sells.
Clarity is what scales.
Clarity is the multiplier people skip while chasing shiny objects.
When clients come to me, 90% of the time their ads aren’t failing—their messaging is. They’re talking around the problem instead of speaking directly to the pain, the desire, the identity shift their audience is hungry for.
And yes… this shift in the podcast is because I’ve been watching this pattern at scale.
Entrepreneurs don’t need more noise.
They need someone to tell them the truth with love and strategy.
That’s where The Million Dollar Standard comes in.
Leadership: The Hidden Lever Behind Every Scalable Business
Here’s the part most people avoid because it feels uncomfortable:
You can’t scale past your own chaos.
If your systems are a mess, it will show up in your leads.
If your mindset is scattered, it will show up in your revenue consistency.
If you’re reactive instead of leading, it will show up everywhere.
I’ve lived this.
My clients have lived this.
And it’s the thread running through every breakthrough I’ve witnessed.
When you clean up your leadership, your business follows.
Growth becomes predictable. Marketing becomes easier.
And strategy finally has room to breathe.
Introducing the Next Era: The Million Dollar Standard
The podcast is evolving because you are evolving.
Million Dollar Marketing isn’t going anywhere—but what’s coming next is bigger. Deeper. More aligned with the level of entrepreneur you’re becoming.
The Million Dollar Standard is about:
✔️ Leadership before tactics
✔️ Clarity before complexity
✔️ Systems before hustle
✔️ High-quality leads over high-volume chaos
✔️ Identity shifts that turn founders into leaders
We’re going beyond “here’s how to run an ad” or “here’s how to fix your funnel.”
We’re stepping into the conversations that create actual transformation.
The ones that build sustainable businesses, not just sexy dashboards.
And yes… I got emotional recording this shift. Because it’s not just a new direction for the show—it’s a new direction for me, my clients, and the entire Million Dollar Marketing ecosystem.
What’s Coming Next
If you’re a founder who wants:
🔥 A clearer message
🔥 A smarter strategy
🔥 A cleaner backend
🔥 A higher standard for how you operate
🔥 And marketing that actually grows with you…
You’re going to love what’s coming.
This is the last episode before everything changes.
And I’m glad you’re here for the evolution.
"Understanding the entirety of how a
business works and how a funnel should work
is crucial for being a great ads manager."
- Jodi Sodini
they know that they're in good hands because I communicate with them...
...and because they actually know that I care. - Jodi Sodini
Say goodbye to the revenue rollercoaster...
Say hello to a team who gets you consistent results
with your FB Ads!
SUPPORTING PREGNANT MOMS
You can FEEL GOOD about spending money with Sodini Marketing.
Because not only are we a team full of purpose-driven marketers with integrity, but we also put our money where our mouth is.
Each quarter, Sodini Marketing commits to donating time and 5% OF ALL OF OUR PROFIT to a local Pregnancy Resource Center.
We are committed to helping moms with an unplanned pregnancy get services and resources they need.
My Mission
Empowering
purpose-driven
online business owners
to scale their revenue.
🌟 High Ticket DFY: We spent under $800 to bank nearly $8,000 in revenue, achieving an impressive ROAS of 10.7!
🌟 SaaS Offer: Matt aimed to promote his SaaS offer, investing $15k in ads, and generated an outstanding
$55,000 in revenue.
🌟Online Challenge + Digital Product: Goal was to fill an online challenge, and we invested $55k in ads, with a total revenue of $135,787 and a ROAS of 2.5
Listen, Watch, Learn... Subscribe
Million Dollar Marketing: Jodi's Journey from Emergency Calls to Marketing Calls
Join Jodi Sodini on an insightful journey as she takes you from her days as a paramedic and firefighter to the helm of her own advertising agency. In this first installment of the Million Dollar Marketing podcast, Jodi delves into the intricate workings of businesses and the vital role funnels play in effective advertising management. Drawing from her experiences, she candidly shares the lessons learned from a past business partnership that didn't quite go as planned, and how those lessons shape her current agency's approach.
Honesty, integrity, transparency, and accountability are more than just buzzwords for Jodi—they're the cornerstones of her work ethos. In this episode, she opens the door to the ever-evolving world of Facebook ads, offering valuable insights into what's trending and what's not. But it's not all business talk; Jodi also invites you to peek behind the curtain, providing glimpses into her personal life and the day-to-day operations of her thriving agency.
Tune in for a refreshing blend of professional expertise and casual conversation, as Jodi Sodini shares her wisdom, experiences, and a few laughs along the way.
Ocean Ceramics | Dental Industry
"We now have hundreds of leads pouring through the door"
Michelle Marie | Health + Fitness
"Such amazing results in so little time. It's INSANE!"
Emely Roman | Online Coach + Consultant
"Jodi helped me finally close high ticket sales with an automated webinar!"
David Corbaley | Online Coach, Real Estate
"Don't let past experiences with other agencies define your future success."
"In a mere 12 days, Jodi turned my ad account
from a .8 ROAS to a staggering 3 ROAS,
overshadowing the results from a renowned agency."
- Michelle Diaz, Online Business Owner
Oh hi! I'm Jodi.
I'm not your typical marketer...
I'm not all business jargon and sales pitches...
I'm a real person with real experiences that have shaped who I am today.
I'm not just a marketer; I'm a partner in your journey.
(I've learned SO MUCH in the past decade, working with HUNDREDS of clients all over the world. Trust me, you want me on your team.)
With a wealth of experiences, personally and professionally, that value authenticity and resilience, I'm committed to your success.
Let's collaborate and tell your unique story to propel your business forward.
Oh hi! I'm Jodi.
I'm not your typical marketer...
I'm not all business jargon and sales pitches...
I'm a real person with real experiences that have shaped who I am today.
I'm not just a marketer; I'm a partner in your journey.
With a wealth of experiences that value authenticity and resilience, I'm committed to your success.
Let's collaborate and tell your unique story to propel your business forward.
And Now From Some Of Our Amazing Clients!
Ocean Ceramics | Dental Industry
"We now have hundreds of leads pouring through the door"
Michelle Marie | Health + Fitness
"Such amazing results in so little time. It's INSANE!"
Emely Roman | Online Coach + Consultant
"Jodi helped me finally close high ticket sales with an automated webinar!"
Name (Industry)
Pull Quote
David Corbaley | Online Coach + Consultant - Real Estate
"Don't let past experiences with other agencies define your future success."
Name (Industry)
Pull Quote
Testimonials
"The results Jodi garnered for the Challenge exceeded our goal by 150% and increased our paid membership numbers up by 50%. She helped us achieve a 12-month goal in just 30 days with one, well-executed Launch. We were amazed!"
Valorie Burton
"I loved working with Jodi! She and her team were always on top of things and I completely trust her with my ads and believe without a doubt that she has the best interest of my company always. She delivers and works very hard to get her clients results. She went above and beyond to create and innovate new ads and I would definitely recommend her to anyone who is wanting to run Facebook ads!"
Camille Levi
"I love Jodi’s systematic and process driven approach to marketing."
Alex Charfen
"I recently signed up because I am super committed to scaling up and I know I need a consistent source of traffic to make that happen!
I joined because I've seen their processes and loved her other programs, and in talking to her, I feel so much confidence around their processes and it gave me hope!
I highly recommend them to other entrepreneurs.
Sharon Benson
"Jodi has given me amazing results in such little time, it's insane!"
Michelle came to us super frustrated with her lack of results with a "big name" agency. She had dreamed of working with them, but they just didn't deliver on their promises. After a year of losing revenue with failed ad campaigns, Michelle decided to work with Jodi again.
Within 12 days of taking over the account, the ROAS turned positive and the account was able to be scaled beautifully and profitably.
Michelle Marie
"You're the first to bring in sales! I guess I had to kiss a lot of toads before I got a princess!"
Suzanne was introduced to Jodi through an industry friend and marketer who knew Jodi could help Suzanne with her Facebook Ads. Before working with Jodi, Suzanne had made exactly ZERO sales from Facebook Ads. That all changed with Jodi's strategic advice and approach, allowing Suzanne to feel confident about her offers and funnels again.
Suzanne Glover
We're On A Journey To Make A Difference.
Scaling purpose-driven businesses is our jam. But our mission extends beyond that.
💪 We're committed to building a diverse team and collaborating with vendors who share our values (and ensuring they're compensated fairly!)
💪 A portion of our profits goes toward supporting unexpectedly pregnant single moms, helping them achieve financial stability and pursue their dreams.
By working with us, you're not just growing your business; you're making a positive impact on the lives of these moms in need.
Jodi Sodini
Team Dog 🐶 with lots of love for Isobel, her Bernese Mountain Dog
Enneagram 8 extraordinaire, dishing out honesty and integrity
like treats to a loyal pup.
Protective like a mama bear 🐻 (or should we say a mama dog?), guarding her clients fiercely.
Chosen by God to be a mom to 5 boys, ages 23, 19, 10, 7, and 2
Loyal and committed to clients, treating them like family
Balancing business, homeschooling, and church worship like a true multitasking mompreneur.
Strategic genius, achieving remarkable growth from 6 to 7 figures for multiple brands.
Highly data-focused and detail-oriented, thriving on number-crunching.
Recognized expertise in designing and implementing high converting coaching and consulting funnels
Owner Intro 2
Personality
Personality
Credibility
Credibility
Credibility
Jodi Sodini
Team Dog 🐶 with lots of love for Isobel, her Bernese Mountain Dog
Enneagram 8 extraordinaire, dishing out honesty and integrity like treats to a loyal pup.
Protective like a mama bear 🐻 (or should we say a mama dog?), guarding her clients fiercely.
Chosen by God to be a mom to 5 boys, ages 23, 19, 10, 7, and 2
Loyal and committed to clients, treating them like family
Balancing business, homeschooling, and church worship like a true multitasking mompreneur.
Strategic genius, achieving remarkable growth from 6 to 7 figures for multiple brands.
Highly data-focused and detail-oriented, thriving on number-crunching.
Recognized expertise in designing and implementing high converting coaching and consulting funnels
Owner Intro 2
Personality
Personality
Credibility
Credibility
Credibility